Planet Act #10
Vincit – Reframing Christmas Gifts
Last Christmas we decided to do something totally different
This time, our employees were given the opportunity to donate the amount set aside for the employees’ Christmas gifts to charity. The idea initially came from our own employees and we loved it! Building a better tomorrow for everyone is our core value and this was another hands-on way to make that happen.
How we did it?
This idea was really easy to turn into reality. Our People team sent out an online survey to ask our staff if they wanted to exchange their Christmas gift into a €99 donation for Hope ry.
The outcome was amazing
The outcome was amazing: together, we raised close to €20,000. That’s almost 200 employees, about 40 % of our workers. This was a great way to make a real difference in a tangible way. It was also a great reminder of how we are often able to achieve more together as a larger group.
*The funds will be used to help Finnish low-income families with children and children in care.