GreenStar Hotels – Nordic Swan Ecolabelled Hotels – Markus Terho

Utilizing third-party certified environmental programs to build comprehensive and continually improving environmental impact management and minimization provides a trusted framework for a company to advance sustainability. This Planet act shows how different environmental improvement form a holistic approach and how the results of the work differentiate these hotels from their competitors and how the achievements can be utilized in customer engagement. This act is highly scalable in the hospitality and service industry.